please protest new Energizer commercial

http://www.energizer.com/

the commercial shows a child placing a cat into a clothes dryer. This ad needs to be protested and taken off TV - pronto. Please send an email.

 

Oh my gosh that is awful!!!You know some kids can actually be stupid enought to do that you really need to get it of the tv!

 

is the comercial online to be viewed? i havent seen it :shock:

 

Protest all commercials! Turn off the TV!

 

how friggin' idiotic is that?! Nothing like giving kids any MORE ideas.
<shakes head>

Eternal, it's at http://www.energizer.com/advertising/pl ... om_15s.wmv

 

thanks karen!!!

i couldnt believe it.... i wrote into them too. To some little kids out there - seeing the child putting the cat in the dryer is the ONLY thing they are gonna see-- :shock:

 

Thats pretty bad, my mom lost a cat that way.

 

This is the response I got from Energizer...

In response to concerns regarding one of Energizer's new spots in which a
mother intervenes on behalf of the family cat to keep him out of harms way:

"Our new spots depict how every day people overcome life's daily

challenges to keep going. In the case of the mother of four young

children, she moves through the house with baby in arms to break up a

food fight, end an art project on the wall, disrupt a gymnastics

display on the couch and rescue the family cat. It is all in a day's

work for a busy mom. Through it all she keeps her cool and keeps

going.

We apologize if we have offended anyone with this spot. We

wanted to show how much of a hero moms can be.

These commercials were filmed in New Zealand and the Humane

Society of New Zealand was invited to be present during the filling.

At no time was the cat mistreated and all proper care was maintained

at all times.



<karenboudreau@ea
stlink.ca> To: "BatteryInfo@AltaResources.com"
<BatteryInfo@AltaResources.com>
09/12/2004 09:12 cc:
AM Subject: Other



Question/Comment:
PLEASE don't give kids any MORE ideas on how to torture cats. That one
where the kid is putting the cat in the dryer is too much, and don't think
it won't occur to them to try it.
Thank you.

<sigh> They just. don't. get it.

 

LMAO thats the SAME exact thing they sent me. i was gonna post it up too- but u beat me to the punch! i bet they didnt even read our emails... just plugged off those genaric replies.

i seen the comerical on TV the oher night. couldnt believe it.

((sorry if this double posts it was acting weird))

 

I had to bring this post back up.

I was watching TV last night and saw the commercial - BUT, I didn't see what you guys were talking about.

I think they changed the commercial.

The woman pulls a basket of eggs out of the dryer - I think that's the part they changed (unless I'm missing something - I didn't see the original).

If they did change it, good job to all the people who raised their voices to make a change

 

in response to everyone's complaints they DID Change the ad

 

this just goes to show you - being a nag is a wonderful positive thing

 

I also saw the new ad with the basket of eggs rather than the cat on TV. Good work guys! :y_the_best:

 

Wow - so it really DOES work!!

 

*sqeuals happily and runs around thinking about all kinds of new things to nag about* i didnt know it would actually work!!

think we should all start protesting taxes in nova scotia? lmao

YAY US!!!

i'm so happy for all cat owners everywhere! :y_the_best:

 

i was that comecial yesterday and it still had the cat on it.

 

oops...i just got finished writing them.... before i read the rest of the posts!!! hee hee.

welll anyway....this is what i said...im sharing it cause i think it sounded good.

"i would prefer not just the standard response back. i have read ms. boudreau's response to the cat in the dryer commercial. children are not able to differentiate in a commercial the message you are trying to send. they see a cat...in the dryer..and think it is something they can do also. small children are not sophisticated enough to determine what message your commercial is trying to send. isnt it just as easy to use another example that would be benign...instead of a potentially destructive and hurtful event? and...if you send the standard response....you should be ashamed of yourself and your lack of compassion and social responsibility..."

i have never written in before on anything. i sorta have a little adrenaline goin on...maybe i should be a lobbyist or something....hee hee :roll: :shock:

 

I think perhaps a letter of gratitude is in order now since they were kind enough to 'fix' the ad

Well done gals, and good response Energizer Co!

 

i finally seen the ad last night.

eggs in a basket MUCH better! the kitty runs across the screen at the end lol

that was a good letter anyway lynn! :y_the_best: